According to this research, Mobile money was an enabler of sports activities betting. The seamless integration of cellular cash wallets and sports activities betting platforms, reliability, consistency, ease of use and ease of entry to cell cash was a serious enabler of sports activities betting.

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Further, the research found that majority of people partaking in sports betting were aware of the risksposed by sports betting eg addition and advocated for betting companies to provide alternative https://zaharamedia.co.ke methods to leisure aside from betting. To most individuals in betting, they perceived the federal government to do very little to curb the opposed effects of sports betting.

The privacy provided by cell cash as had a constructive influence on sports betting. Majority of individuals engaging in sports betting sought for data and made decision on the way to guess based mostly on info available on social media platforms such as Facebook, twitter, Instagram and WhatsApp. Majority of betters were conscious that sports betting was a type of playing. In addition, they perceived to be in control of their betting actions and thus continued to wager.

• In whole, it was estimated that 2 million individuals were engaged in sports activities betting.
• The basic goal of this study was to assess sports betting impression in Kenya.
• Using stratified random sampling and Yamanes formulation a pattern size of a hundred respondents was chosen for inclusion in the study.
• The population of the research was drawn people participating in sports activities betting inside Nairobi County.
• To achieve these goals the examine utilized a descriptive research design utilizing quantitative research strategy.

Sports betting is more than likely to affect males beneath full employment between the ages of 21 – 40 years in Kenya. Secondly, this study recommends for targeted mass education of consumers with a particular bias to the men. It is recommendable for sports betting firms to set up devoted social media accounts that effect and environment friendly in delivery of information on sports bets.

The common goal of this study was to evaluate sports betting influence in Kenya. To obtain these goals the study utilized a descriptive research design using quantitative analysis method. The inhabitants of the research was drawn people engaging in sports betting inside Nairobi County. In total, it was estimated that 2 million people had been engaged in sports betting. Using stratified random sampling and Yamanes formula a sample dimension of one hundred respondents was selected for inclusion within the examine.

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In addition, the study concludes that social media is the single largest most important source of knowledge for sports activities betting. In addition, social media sites are the major source of purchase selections for brand new clients in sports activities betting.

The government was disinterested in managing the protection insurance policies of people participating in sports activities betting and didn’t management the publicity, advertisement and promotion of sports betting. On the opposite, authorities was only interested in maximizing its revenues through taxation of sports activities betting companies. This examine concluded that cell cash has had an enormous effect on sports activities betting in Kenya. The relationship between cellular money and sports activities betting is enhanced as a result of ease of entry to mobile money, the price effectiveness and efficiency of mobile cash, transparency, consistency, reliability and privateness of cellular cash wallets.

Collected data was analyzed using SPSS and MS Excel worksheets using descriptive statistics of frequency distributions, means and modes. The research discovered that majority of the individuals engaging in sports activities betting had been male of the ages beneath forty years and above 21 years. In addition, the most important supply of revenue for sports betters was salaries indicating that a employed people had been at the next likelihood of engaging in sports betting than entrepreneurs and unemployed people. Most of sports activities bets have been placed utilizing the web site on a greater than as soon as per week interval.

Posted on: June 14, 2020, by :